Ostra Ceramics
Northmere Press
Kiln Street
Verro Cycles
Alder Hall
Sundial Swim
We make brands people can hold, fold and keep.
An independent design studio for identity, print and packaging. Sample copy: replace it with your own story.
See the work
The long table, Lisbon (sample)
Index
All projects
Ostra Ceramics
Identity
Northmere Press
Editorial
Kiln Street Bakery
Packaging
Verro Cycles
Campaign
Alder Hall Archive
Identity
Sundial Swim Club
Identity
What we do
All services
01
Identity
Names, marks, type and the rules that keep them alive. Sample text to replace.
02
Books, posters and anything with a fold in it. Sample text to replace.
03
Packaging
Structures that survive shipping and look good on a shelf. Sample text to replace.
04
Motion
Identities that move, from a loop to a full film. Sample text to replace.
Six people, one long table, every idea tested on paper first.
11
Years at the same table (sample)
140
Projects folded (sample)
6
People in the studio (sample)
8
Projects a year (sample)
01
Paper before pixels.
Every idea is printed, cut and folded before it reaches a screen.
02
One idea per fold.
If a fold needs a caption, it is the wrong fold. We cut until it reads.
03
Made to be kept.
Things people keep on a shelf for years, not files they close in a week.
How a project folds
01
Brief
One page, one call. We say no fast if we are not the right studio.
02
Paper
Sketches, cuts and folds on the long table before any screen.
03
System
The rules, the files and a guide your team will actually read.
04
Launch
Proofs checked on press, then we stay around for a season.
The people (sample names)
About the studio
Ines Varela
Creative direction
Tomas Reis
Typography and print
Mara Okafor
Packaging
Joel Brandt
Motion
Clients say (samples)
“They folded our whole brand onto one sheet, and it still works on a sign.”
Sample quote, fictional client
“The first studio that printed the idea before showing us a screen.”
Sample quote, fictional client
Plans
Sprint
From 6k
Two weeks
— One mark and a type pairing
— A one-page guide
— Files for print and screen
Ask for this plan
Identity
From 18k
Eight weeks
— Full identity system
— Stationery and signage
— Guidelines your team reads
— Launch kit
Ask for this plan
Studio partner
From 4k / month
Ongoing
— A seat at our long table
— Print, packaging and motion
— Monthly review on paper
Ask for this plan
Questions
How long does an identity take?
Eight to twelve weeks for most studios our size (sample answer).
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Do you work with startups?
Yes, as long as there is something to hold at the end (sample answer).
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Can you manage the printing?
We work with printers we trust and check every proof on press (sample answer).
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Do you work remotely?
Half of our clients are abroad. Paper travels well (sample answer).
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What does a project cost?
See the plans above, or ask for a quote (sample answer).
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From the journal
All articles
Process · 6 min
Why we still cut every mock-up by hand
Studio · 4 min
A week of proofs on one long table
Notes · 5 min
Colour that survives a photocopier
Got a sheet to fold?
Start a project